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매거진 49호

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매거진은 순차적으로 공개되며 기사 제목을 클릭하면 해당 페이지로 이동합니다.

[발행인 칼럼] 대면 행사 정상화에도 웃지 못하는 MICE산업


COVER STORY

① 국가별 리오프닝 현황 분석

② 본격적인 리오프닝 수혜… “비즈니스 관광산업도 반색”

 

[국가별 리오프닝 대비 전략]

① 미국
② 영국
③ 독일
④ 싱가포르
⑤ 말레이시아 

⑥ 태국

 

STRATEGY+ 
융합 비즈니스 시대 맞이한 MICE산업, “기업가 정신을 말하다”
“명명권이 뭐길래?” – 새로운 수익 모델로 떠오르는 브랜딩 비즈니스

 

SPECIAL REPORT
달라지는 일의 개념, 새로워진 고용시장

대면행사 정상화를 견인하는 주요 아이템

“비대면에서 대면으로”… 포스트코로나 시대 컨벤션센터의 공간 전략

 

MEETING TECHNOLOGY
온라인 행사 필승법 – 참가자 경험에 주목하라

 

GLOBAL EVENTS
PCMA 2022

SKIFT Mega Trend 2022

ECA 입법활동주간 2022

 

TREND&INSIGHT
세계 무대에서 한국 PCO의 혁신 역량을 인정받다

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